Beginner’s Guide to Bag Charms

• Your bag should be an extension of your own personal style. Bag charms take that to the next level.
• Read on for how to adorn your bag with charms, straps and keychains.

Your go-to bag is an accessory in itself, but what if you could take that one step further and accessorise your favourite accessory? Bag charms, straps and keychains are the on-trend way to personalise your bag without permanently altering it, making your favourite plus-one uniquely yours.

Below are answers to all your Coach bag charm-related questions, including how to attach them, style them and even DIY your own.

You can attach bag charms to almost any type of Coach bag. Simply link charms or keychains to hardware like D-rings or even around straps.

When styling different types of bag charms, straps or keychains, consider the following tips.

• Clip It: Bag charms or keychains can simply be clipped onto your bag’s hardware. Let them dangle for an easy, personality-filled style.
• Loop It: For longer charms with clips on both sides, try looping the chain around one strap of your handbag.
• Strap It: Chain straps with charms can be hooked to both ends of your bag’s hardware for a style that dangles from one side of your bag to the other.

Check out our guide to choosing the right bag charm for more tips on accessorising.

Yes, our bag charms and straps feature a variety of finishes—like silver and brass—that match Coach hardware. Simply choose the charm, strap or keychain finish that best complements your bag.

Creating your own DIY charm involves choosing pieces that speak to who you are and continuing to add to your chain as you and your personal style grow and evolves. To get started, follow the steps below.

1. Get your chain strap.
2. Choose your DIY bag charms.
3. Clip the charms onto the chain.
4. Add to any bag to make it even more expressive.

There’s no single limit to the amount of bag charms you can attach to one Coach bag. Layer, mix and match bag charms and keychains using your bag’s D-rings and straps to create a look that’s unique to you.

Yes, you can attach a chain bag charm or strap (like the New York Motif Chain Bag Charm, for example) to the Brooklyn using the D-rings featured on the interior and exterior of the bag for a “looped” style that playfully swings around the bag’s strap.

Yes, you can absolutely attach a chain strap to the Nolita 19—just clip both ends to both sides of your mini bag for a charming, playful and personality-packed style.

Straps, charms and keychains make the perfect gift for anyone hoping to customise their bag without permanently altering it.

• For the Jewellery Lover: Try our Short Pearl Strap or Signature Link Chain Strap or Short Jewelry Chain Strap
• For the City Slicker: Try our Small Taxi Bag Charm or Crystal Pretzel Bag Charm or Small New York Cluster Bag Charm
• For the Animal Lover: Try our Floppy Bag Charm in Shearling

For more charm recommendations, check out our guide to accessorising.